{"id":377,"date":"2026-06-10T09:47:51","date_gmt":"2026-06-10T09:47:51","guid":{"rendered":"https:\/\/fe-kiel.de\/?p=377"},"modified":"2026-07-16T09:10:50","modified_gmt":"2026-07-16T09:10:50","slug":"dpm-data-people-management","status":"publish","type":"post","link":"http:\/\/fe-kiel.de\/en\/dpm-data-people-management\/","title":{"rendered":"DPM: Data, People, Management"},"content":{"rendered":"<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\">Thema: DPM: Data, People, Management: Digitales Besuchermanagement 2.0<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">Finanzierung: Ministerium f\u00fcr Wirtschaft, Verkehr, Arbeit, Technologie und Tourismus des Landes Schleswig-Holstein, F\u00f6rderung aus dem Landesprogramm Wirtschaft 2021-2027 mit Landesmitteln<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">Forschungskennzahl: LPW21-L\/2.2\/845<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">F\u00f6rdersumme: 423.904,00 \u20ac<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">Laufzeit: 01.04.2025 - 31.03.2028<\/p>\n<\/blockquote>\n\n\n\n<div style=\"height:49px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Projektleiter<\/strong>: <a href=\"https:\/\/www.fh-kiel.de\/fachbereiche\/medien-bauwesen\/medien\/wir-ueber-uns\/lehre\/hauptamtlich-lehrende\/prof-dr-ing-michael-prange\/\">Prof. Dr.-Ing. Michael Prange<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Projektpartner<\/strong>: HAW Kiel | Fachhochschule Westk\u00fcste<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Kurzfassung:<\/strong> Das Projekt \u201eDPM: Data, People, Management: Digitales Besuchermanagement 2.0\u201c zielt darauf ab, ein effektives digitales Besuchermanagement in Schleswig-Holstein weiterzuentwickeln. Es baut auf den Ergebnissen fr\u00fcherer Initiativen und Forschungsprojekte wie \u201eLAB-TOUR SH\u201c und \u201eAIR\u201c auf, um eine offene, skalierbare Plattform f\u00fcr das Besuchermanagement zu schaffen. Das \u00fcbergeordnete Ziel ist die Entwicklung eines Dashboards, das relevante Besucherdaten sammelt und prognostische Analysen bietet, um die Besucherstr\u00f6me gezielt zu steuern und nachhaltiger zu gestalten.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Data, Management, People<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Das Projekt verfolgt drei zentrale Ziele: die Nutzung von Daten (DATA), die Ber\u00fccksichtigung menschlicher Bed\u00fcrfnisse (PEOPLE) und das Management von touristischen Ressourcen (MANAGEMENT). Es untersucht, wie vorhandene Daten aus verschiedenen Sensoren und Big-Data-Quellen genutzt werden k\u00f6nnen, um Prognosen und Interventionen zur Steuerung von Besucherzahlen zu erm\u00f6glichen. Gleichzeitig sollen Ma\u00dfnahmen zur Besucherlenkung entwickelt und getestet werden, beispielsweise durch Reservierungssysteme oder Preisgestaltungen.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Projektphasen<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Das Projekt ist in drei Phasen unterteilt: In der ersten Phase werden eine Bedarfsanalyse, die Entwicklung von Ma\u00dfnahmen und der Aufbau einer IT-Plattform durchgef\u00fchrt. In der zweiten Phase liegt der Fokus auf der Erprobung von Interventionen und der Implementierung von Use-Cases. Die dritte Phase dient der Evaluation und der Weiterentwicklung einer offenen Datenplattform, die auch nach Projektende von allen Akteuren genutzt werden kann.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Durch die Nutzung von digitalen Technologien und offenen Daten tr\u00e4gt das Projekt zur nachhaltigen Entwicklung des Tourismus in Schleswig-Holstein bei, indem es die Besucherstr\u00f6me steuert und die Umweltbelastung durch \u00dcberlastungen an Hotspots verringert. Das Projekt unterst\u00fctzt die Klimaziele der Landesregierung und f\u00f6rdert Innovationen im Bereich des digitalen Besuchermanagements.<\/p>\n\n\n\n<div style=\"height:49px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-group has-white-background-color has-background is-content-justification-space-between is-nowrap is-layout-flex wp-container-core-group-is-layout-b0ffac9c wp-block-group-is-layout-flex\">\n<figure class=\"wp-block-image size-full is-style-default wp-container-content-432d1f4f\"><img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"214\" src=\"https:\/\/fe-kiel.de\/wp-content\/uploads\/2026\/06\/2023-08-01-103138.519483mwvatt.png\" alt=\"\" class=\"wp-image-378\" srcset=\"https:\/\/fe-kiel.de\/wp-content\/uploads\/2026\/06\/2023-08-01-103138.519483mwvatt.png 400w, https:\/\/fe-kiel.de\/wp-content\/uploads\/2026\/06\/2023-08-01-103138.519483mwvatt-300x161.png 300w\" sizes=\"(max-width: 400px) 100vw, 400px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full wp-container-content-9dbf05af\"><img loading=\"lazy\" decoding=\"async\" width=\"960\" height=\"238\" src=\"https:\/\/fe-kiel.de\/wp-content\/uploads\/2026\/06\/HAW_Kiel_Logo.svg_.png\" alt=\"\" class=\"wp-image-349\" style=\"aspect-ratio:4.0336544908215055\"\/><\/figure>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Das Projekt \u201eDPM: Data, People, Management: Digitales Besuchermanagement 2.0\u201c zielt darauf ab, ein effektives digitales Besuchermanagement in Schleswig-Holstein weiterzuentwickeln.<\/p>","protected":false},"author":2,"featured_media":633,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"categories":[19,30],"tags":[],"class_list":["post-377","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-digitale-transformation-und-ki","category-digitalisierung-ki"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>DPM: Data, People, Management - F&amp;E GmbH<\/title>\n<meta name=\"description\" content=\"Das Projekt zielt darauf ab, ein effektives digitales Besuchermanagement in Schleswig-Holstein weiterzuentwickeln.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/fe-kiel.de\/en\/dpm-data-people-management\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"DPM: Data, People, Management - F&amp;E GmbH\" \/>\n<meta property=\"og:description\" content=\"Das Projekt zielt darauf ab, ein effektives digitales Besuchermanagement in Schleswig-Holstein weiterzuentwickeln.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/fe-kiel.de\/en\/dpm-data-people-management\/\" \/>\n<meta property=\"og:site_name\" content=\"F&amp;E GmbH\" \/>\n<meta property=\"article:published_time\" content=\"2026-06-10T09:47:51+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-07-16T09:10:50+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/fe-kiel.de\/wp-content\/uploads\/2026\/06\/dpm.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"500\" \/>\n\t<meta property=\"og:image:height\" content=\"300\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Salmen Tine\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Salmen Tine\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/fe-kiel.de\\\/dpm-data-people-management\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/fe-kiel.de\\\/dpm-data-people-management\\\/\"},\"author\":{\"name\":\"Salmen Tine\",\"@id\":\"https:\\\/\\\/fe-kiel.de\\\/#\\\/schema\\\/person\\\/7389dc7491a6a754186614921aec4aae\"},\"headline\":\"DPM: Data, People, Management\",\"datePublished\":\"2026-06-10T09:47:51+00:00\",\"dateModified\":\"2026-07-16T09:10:50+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/fe-kiel.de\\\/dpm-data-people-management\\\/\"},\"wordCount\":311,\"image\":{\"@id\":\"https:\\\/\\\/fe-kiel.de\\\/dpm-data-people-management\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/fe-kiel.de\\\/wp-content\\\/uploads\\\/2026\\\/06\\\/dpm.jpg\",\"articleSection\":[\"Digitale Transformation und KI\",\"Digitalisierung &amp; KI\"],\"inLanguage\":\"en-GB\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/fe-kiel.de\\\/dpm-data-people-management\\\/\",\"url\":\"https:\\\/\\\/fe-kiel.de\\\/dpm-data-people-management\\\/\",\"name\":\"DPM: Data, People, Management - F&amp;E GmbH\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/fe-kiel.de\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/fe-kiel.de\\\/dpm-data-people-management\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/fe-kiel.de\\\/dpm-data-people-management\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/fe-kiel.de\\\/wp-content\\\/uploads\\\/2026\\\/06\\\/dpm.jpg\",\"datePublished\":\"2026-06-10T09:47:51+00:00\",\"dateModified\":\"2026-07-16T09:10:50+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/fe-kiel.de\\\/#\\\/schema\\\/person\\\/7389dc7491a6a754186614921aec4aae\"},\"description\":\"Das Projekt zielt darauf ab, ein effektives digitales Besuchermanagement in Schleswig-Holstein weiterzuentwickeln.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/fe-kiel.de\\\/dpm-data-people-management\\\/#breadcrumb\"},\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/fe-kiel.de\\\/dpm-data-people-management\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\\\/\\\/fe-kiel.de\\\/dpm-data-people-management\\\/#primaryimage\",\"url\":\"https:\\\/\\\/fe-kiel.de\\\/wp-content\\\/uploads\\\/2026\\\/06\\\/dpm.jpg\",\"contentUrl\":\"https:\\\/\\\/fe-kiel.de\\\/wp-content\\\/uploads\\\/2026\\\/06\\\/dpm.jpg\",\"width\":500,\"height\":300},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/fe-kiel.de\\\/dpm-data-people-management\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Start\",\"item\":\"https:\\\/\\\/fe-kiel.de\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"DPM: Data, People, Management\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/fe-kiel.de\\\/#website\",\"url\":\"https:\\\/\\\/fe-kiel.de\\\/\",\"name\":\"F&amp;E GmbH\",\"description\":\"Zentrum f\u00fcr Forschung und Entwicklung in Kiel\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/fe-kiel.de\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-GB\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/fe-kiel.de\\\/#\\\/schema\\\/person\\\/7389dc7491a6a754186614921aec4aae\",\"name\":\"Salmen Tine\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/21b37cb236b9b3b328694e08de3156fbbd72de616c2f03f10a63ebe89d0ef923?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/21b37cb236b9b3b328694e08de3156fbbd72de616c2f03f10a63ebe89d0ef923?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/21b37cb236b9b3b328694e08de3156fbbd72de616c2f03f10a63ebe89d0ef923?s=96&d=mm&r=g\",\"caption\":\"Salmen Tine\"},\"sameAs\":[\"https:\\\/\\\/fe-kiel.de\"],\"url\":\"http:\\\/\\\/fe-kiel.de\\\/en\\\/author\\\/user-admin\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"DPM: Data, People, Management - F&amp;E GmbH","description":"Das Projekt zielt darauf ab, ein effektives digitales Besuchermanagement in Schleswig-Holstein weiterzuentwickeln.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/fe-kiel.de\/en\/dpm-data-people-management\/","og_locale":"en_GB","og_type":"article","og_title":"DPM: Data, People, Management - F&amp;E GmbH","og_description":"Das Projekt zielt darauf ab, ein effektives digitales Besuchermanagement in Schleswig-Holstein weiterzuentwickeln.","og_url":"https:\/\/fe-kiel.de\/en\/dpm-data-people-management\/","og_site_name":"F&amp;E GmbH","article_published_time":"2026-06-10T09:47:51+00:00","article_modified_time":"2026-07-16T09:10:50+00:00","og_image":[{"width":500,"height":300,"url":"https:\/\/fe-kiel.de\/wp-content\/uploads\/2026\/06\/dpm.jpg","type":"image\/jpeg"}],"author":"Salmen Tine","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Salmen Tine","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/fe-kiel.de\/dpm-data-people-management\/#article","isPartOf":{"@id":"https:\/\/fe-kiel.de\/dpm-data-people-management\/"},"author":{"name":"Salmen Tine","@id":"https:\/\/fe-kiel.de\/#\/schema\/person\/7389dc7491a6a754186614921aec4aae"},"headline":"DPM: Data, People, Management","datePublished":"2026-06-10T09:47:51+00:00","dateModified":"2026-07-16T09:10:50+00:00","mainEntityOfPage":{"@id":"https:\/\/fe-kiel.de\/dpm-data-people-management\/"},"wordCount":311,"image":{"@id":"https:\/\/fe-kiel.de\/dpm-data-people-management\/#primaryimage"},"thumbnailUrl":"https:\/\/fe-kiel.de\/wp-content\/uploads\/2026\/06\/dpm.jpg","articleSection":["Digitale Transformation und KI","Digitalisierung &amp; KI"],"inLanguage":"en-GB"},{"@type":"WebPage","@id":"https:\/\/fe-kiel.de\/dpm-data-people-management\/","url":"https:\/\/fe-kiel.de\/dpm-data-people-management\/","name":"DPM: Data, People, Management - F&amp;E GmbH","isPartOf":{"@id":"https:\/\/fe-kiel.de\/#website"},"primaryImageOfPage":{"@id":"https:\/\/fe-kiel.de\/dpm-data-people-management\/#primaryimage"},"image":{"@id":"https:\/\/fe-kiel.de\/dpm-data-people-management\/#primaryimage"},"thumbnailUrl":"https:\/\/fe-kiel.de\/wp-content\/uploads\/2026\/06\/dpm.jpg","datePublished":"2026-06-10T09:47:51+00:00","dateModified":"2026-07-16T09:10:50+00:00","author":{"@id":"https:\/\/fe-kiel.de\/#\/schema\/person\/7389dc7491a6a754186614921aec4aae"},"description":"Das Projekt zielt darauf ab, ein effektives digitales Besuchermanagement in Schleswig-Holstein weiterzuentwickeln.","breadcrumb":{"@id":"https:\/\/fe-kiel.de\/dpm-data-people-management\/#breadcrumb"},"inLanguage":"en-GB","potentialAction":[{"@type":"ReadAction","target":["https:\/\/fe-kiel.de\/dpm-data-people-management\/"]}]},{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/fe-kiel.de\/dpm-data-people-management\/#primaryimage","url":"https:\/\/fe-kiel.de\/wp-content\/uploads\/2026\/06\/dpm.jpg","contentUrl":"https:\/\/fe-kiel.de\/wp-content\/uploads\/2026\/06\/dpm.jpg","width":500,"height":300},{"@type":"BreadcrumbList","@id":"https:\/\/fe-kiel.de\/dpm-data-people-management\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Start","item":"https:\/\/fe-kiel.de\/"},{"@type":"ListItem","position":2,"name":"DPM: Data, People, Management"}]},{"@type":"WebSite","@id":"https:\/\/fe-kiel.de\/#website","url":"https:\/\/fe-kiel.de\/","name":"F&amp;E GmbH","description":"Zentrum f\u00fcr Forschung und Entwicklung in Kiel","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/fe-kiel.de\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-GB"},{"@type":"Person","@id":"https:\/\/fe-kiel.de\/#\/schema\/person\/7389dc7491a6a754186614921aec4aae","name":"Salmen Tine","image":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/secure.gravatar.com\/avatar\/21b37cb236b9b3b328694e08de3156fbbd72de616c2f03f10a63ebe89d0ef923?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/21b37cb236b9b3b328694e08de3156fbbd72de616c2f03f10a63ebe89d0ef923?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/21b37cb236b9b3b328694e08de3156fbbd72de616c2f03f10a63ebe89d0ef923?s=96&d=mm&r=g","caption":"Salmen Tine"},"sameAs":["https:\/\/fe-kiel.de"],"url":"http:\/\/fe-kiel.de\/en\/author\/user-admin\/"}]}},"_links":{"self":[{"href":"http:\/\/fe-kiel.de\/en\/wp-json\/wp\/v2\/posts\/377","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/fe-kiel.de\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/fe-kiel.de\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/fe-kiel.de\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"http:\/\/fe-kiel.de\/en\/wp-json\/wp\/v2\/comments?post=377"}],"version-history":[{"count":5,"href":"http:\/\/fe-kiel.de\/en\/wp-json\/wp\/v2\/posts\/377\/revisions"}],"predecessor-version":[{"id":950,"href":"http:\/\/fe-kiel.de\/en\/wp-json\/wp\/v2\/posts\/377\/revisions\/950"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/fe-kiel.de\/en\/wp-json\/wp\/v2\/media\/633"}],"wp:attachment":[{"href":"http:\/\/fe-kiel.de\/en\/wp-json\/wp\/v2\/media?parent=377"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/fe-kiel.de\/en\/wp-json\/wp\/v2\/categories?post=377"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/fe-kiel.de\/en\/wp-json\/wp\/v2\/tags?post=377"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}